San Diego Web Marketing

At ConsultMyAgent.com, our goal is to provide clients with a full range of effective marketing solutions. To this end, CMA has partnered with Best Rank Inc., one of California’s top online marketing firms specializing in Search Engine Marketing (SEM) and Search Engine Optimization (SEO).

Today, online marketing is one of the most dynamic marketing platforms there is, and any business wishing to expand and reach out to the widest possible audience must have an efficient online marketing strategy in place. Our affiliation with Best Rank enables us to provide our clients with complete, multi-faceted online marketing services. These include organic search engine optimization, local SEO and a full range of search engine marketing strategies, such as link building campaigns and social media marketing.

Organic SEO

Organic SEO is the practice of modifying a website’s design and content so that it naturally ranks higher on search engine results pages. Why is investing in organic SEO so important?

If you want relevant traffic to be directed towards your site, you need to make it easy for potential clients to find you, and most of these potential clients will be starting their searches in one of the three major online search engines (Google, Yahoo!, and Bing). When internet users enter a search query and arrive at the results page, more than 80% of their clicks will go to organic search results listings rather than to paid ads.

This means that if you can get your company’s website to rank organically in the top 30 spots on search results for queries containing your targeted keywords, you’ll be guaranteeing a significant increase in relevant traffic to your site. An effective SEO strategy will also help to improve your long-term online visibility and increase on-site conversions.

SEO The Right Way

The days of keyword-cramming SEO are over. It’s no longer enough to simply have the right keywords and phrases in the right densities. Achieving top search engine rankings involves a number of different factors, not least of which include having a search engine friendly web design and diversifying your targeted keywords. Best Rank Inc. has become one of the most efficient SEO firms due to its adherence to good SEO practices that produce solid, long-term results for their clients.

Search Engine Marketing

In addition to organic SEO, our team of experienced marketing specialists, in partnership with Best Rank, provides our clients with top-notch search engine marketing services. SEM involves the implementation of a wide variety of online marketing strategies, aside from just on-site SEO. With a diverse online marketing strategy, your business can harness the power of the major internet search engines and drive targeted traffic to your site.

The basic goal of our search engine marketing services is to expose your company’s website, name and message to as many potential leads as possible, in a way that results in higher conversions and sales. Our team at CMA does this through methods that include blog creation and maintenance, article writing and promotion, press releases, link-building campaigns, pay-per-click campaigns and directory submissions.

The Importance of Social Media

One of the most effective channels through which online marketing is conducted today is social media networks. Blogs and sites like digg.com, stumbleupon.com, youtube.com, reddit.com, twitter.com, facebook.com and many others, are where people today are getting a good portion of their daily entertainment and information intake. Thus, such sites are not only a great place to display ads, but also a great medium through which you interact directly with your target audience. Creating compelling content that links back to your site and promoting it successfully through social media network is one of the keys to an effective search engine marketing campaign.

In terms of SEO, popularity within social media networks lends a page more legitimacy in the eyes of search engines like Google and Yahoo!, thus increasing that page’s search engine rankings. In a way, search engine rankings are a reflection of a site’s online popularity. If a large number of online users are talking about and linking to a particular blog, article or site, search engines will deem it more valuable. A good social media campaign can thus have high returns on your investment.

Local SEO

People today use search engines more than ever to find local businesses in their area – grocery stores, restaurants, doctors, lawyers, real estate firms, etc. – and in order to cater to local markets, the major internet search engines have begun to increase the number of local search results in their organic listings. Google, Yahoo! and Bing have come up with a separate index that applies specifically to local businesses. Whenever someone enters a geographical signifier in their search query (e.g. “San Diego dentists”), they’ll see the normal search engine results pushed down by the local listings. If you wish to target one or more local markets online, it is essential to implement a local SEO campaign, to make sure that when your customers search for you, they can find you easily.